July 2018

We’re honored to have been named a finalist in the 2018 MM&M Awards in the “Best use of Data/Analytics” category for our entry, “Boehringer Ingelheim and Aptus Health for Spiriva Respimat: Synchronized HCP and Consumer Campaign at the Point of Care and Beyond.” 

Our own Houda Kamoun, Chief Strategy & Marketing Officer, shares her insights on successful engagement strategies for life sciences companies looking to deliver high-value content to healthcare professionals. 

In this recent article in BioPharma Dive, Patrick Aysseh (president of our Tomorrow Networks division) explains how our clients use the power of location-based mobile ads to drive ROI.